BMA Indy Upoming Event

Indy Marketing Events: Thursday May, 10th
Learn to Create a System that Achieves Sustainable, Predictable, and Profitable Growth!
Presented by Sean Geehan, author of the Book The B2B Executive Playbook: How Winning B2B Companies Achieve Sustainable, Predictable, and Profitable Growth

Special Guest Guy Sulzberger, Vice President of Sales, Interactive Marketing and eCommerce Solutions Crown Partners

Date: Thursday, May 20, 2010
Time: 8:30 AM - 10:00 AM
Location: Pyramids (map)
Program Fee: $10 for BMA members, $20 for first-time guests of BMA members, $40 for non-members, and $10 for non-profits and students with school ID.

Referencing his groundbreaking book, Sean Geehan will draw upon over 20 years of experience to outline the proven characteristics of successful B2B companies and the strategies they must adopt in order to survive and thrive.

Sean will show you how to:
• Align your BtoB Marketing of your organization to the market
• Engage your most valuable customers to build deeper relationships and sales penetration
• Inject innovation into your organization that yields powerful ROI

Guy will illustrate how Crown Partners has successfully applied these B2B Executive Playbook principles to:
• Align your organization to the market
• Enhance relationships with your most valuable customers
• Leverage customers to acquire new customers
• Integrate marketing, strategy and sales development
• Boost marketing credibility

ABOUT THE SPEAKER

Sean Geehan is CEO and Founder of Geehan Group, the leader in guiding B2B executives to building sustainable, predictable, profitable growth. His book, The B2B Executive Playbook, is available now!

Sean has more than 20 years experience in the area of B2B consulting services and is the recognized expert on driving revenue and earnings predictability in B2B organizations. Geehan Group clients include market leaders such as Microsoft, Standard Register, Springer Publishing, Harris, LexisNexis, NCR, Cintas, Quest Diagnostics, Dell, Interwoven, Xerox and Intel.

Sean has extensive experience in the areas of leadership, strategy, sales, marketing and product development. He has spoken at and moderated many conferences, and hosted a weekly radio talk show. Sean is the recognized expert on B2B leadership, executive market engagement programs and integrating innovation into the strategic planning process to drive long-term and predictable business results.

Sean received the prestigious Ernst & Young Entrepreneur of the Year award in 2002 and since has been inducted into the E&Y National Hall of Fame. He holds a BA in Marketing/Finance and an MBA from the University of Dayton. He has also attended executive programs at Columbia, Northwestern and Harvard.

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